Polish spirits and the Japanese market / Polska branża spirytusowa a rynek japoński

Alkohol manufacturing

At the end of February and March 2020, Japanese and Polish media reported an increased demand for Polish spirits in Japan. They attribute the increase to the spread of the SARS-CoV-2 and the alleged efficiency of the Polish liquors – of the 96% rectified spirit in particular – in killing the virus. In the period of 2015-2018, the trade exchange between Poland and Japan averaged USD 3.9 billion annually. Polish exports to Japan amounted to USD 600 million, with Polish alcohols (including Poland-produced foreign brands) accounting for 0.15% of the volume and USD 1.5 million of the sum total. Among the most successful in the Japanese market are Żubrówka (producer Roust Trading) and rectified spirits by Polmos. the industry should pay attention, as the current situation caused by the pandemic, can effectively contribute to Polish alcohol’s recognition and popularity. It seems that there will be no better time for the Polish spirits industry to effectively strengthen and boost their market share in the insular Japanese wholesale and retail market. Read More …

Official Polish delegations to Japan and areas of cooperation / Polskie oficjalne delegacje do Japonii a obszary współpracy

Morawiecki in Japan

On January 20-22, Polish PM Mateusz Morawiecki with a group of officials including the Minister of Climate Michał Kurtyka paid an official visit to Japan. Less than a month later (February 17-23), Senate Marshal Tomasz Grodzki paid a similar visit. The delegation visited Japan between January 20-22 and – on the sidelines of the Morawiecki’s official meeting with Japanese PM Shinzo Abe – the meetings focused on economic issues were held. PM Morawiecki met representatives of Polish and Japanese businesses to discuss various infrastructure investment possibilities – among them a particular emphasis has been put on the Central Communication Port (CCP). Energy issues were also highlighted with reference to Polish plans for nuclear energy and Japanese experience in the field of coal-to-gas conversion.
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Poland and The Japan Institute for Overseas Investment / Polska i Japoński Instytut Inwestycji Zagranicznych

JOI

On December 13 The Embassy of the Republic of Poland in Tokyo and The Japan Institute for Overseas Investment (JOI) signed a business cooperation agreement extending the agreement from 2008 when The Embassy of the Republic of Poland in Tokyo became a special member of JOI. The agreement has been inked in a very favorable moment for polish entrepreneurs and economy with EUJEPA and Infrastructure cooperation pact entering into force. JOI works closely with Japan Bank for International Cooperation (JBIC) – founder of JOI, who gathers more than 200 most valuable Japanese financial, construction, manufacturing, trading and energy companies. JOI includes major Japanese investors in Poland like Toyota Motors or Hitachi. It brings a major change in presenting and communicating the latest information on Polish economy and investment possibilities. From now they will be distributed to the JOI members by JOI.
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High hopes for the new Polish ambassador to Japan / Nadzieje związane z polskim ambasadorem w Japonii

JP - PL

On October 1st, 2019 the Polish Minister of Foreign Affairs Jacek Czaputowicz nominated Paweł Milewski as the Polish Ambassador to Japan. The bilateral relations between Poland and Japan could be described as model ones in terms of a volatile international environment.. In the recent four years, two meaningful and important agreements between the countries have been signed. In 2015 Poland and Japan signed The Working Holiday Program and in 2017 the 2017-2020 Action Plan for the implementation of the Strategic Partnership between Poland and Japan was signed. Paweł Milewski inherited a stable (in terms of international relations) environment to extend and intensify Polish actions and bilateral cooperation. His abilities to break through and lobbying within structures of Polish MOFA can turn out very helpful. New mbassador can also play a major role as a skillful initiator and leader in developing new areas for cooperation. Read More …

The EU – Japan BRI alternative / Europejsko-japońska alternatywa dla BRI

BRI alternatywa

On September 27 Japan and the EU inked an infrastructure cooperation pact, which is the second meaningful agreement within the last year. The EU pledged the amount of 60bln EUR to support further investments. New pact creates numerous opportunities for the European companies related to the renewable energy sources (RES) to look at the southeast Asia markets. Forecasts provide clear picture – Asia-Pacific region is assumed to possess 60% of global solar installations until 2022 (this includes 112GW in South Asia only). There are a lot of companies in Poland (more than 250) that manufacture complete products or components for windmills, devices for hydropower installations, biomass installations, solar collectors, PV modules, heat pumps and (mainly) devices for biogas plants.The question is if Polish domestic manufacturers will look at the newest opportunities and if Polish government would like to support their efforts. Read More …

The Polish (in)visible strategy towards Japan – soft power / Polska (nie)widoczna strategia wobec Japonii – soft power

SOft p

EUJEPA creates new opportunities for Polish business in Japan and they can be
amplified by the country’s positive image. Undoubtedly Poland has a positive image in Japan. Nonetheless, the lack of well-calculated and (possibly) successful national branding is a big issue. There are also several serious issues that limit the potential of using Poland’s positive image as tool in boosting national soft power: 1) insufficient funding, manifested in searching for entities, that will sponsor a selected embassy’s publications; 2) highly insufficient activity of Polish embassy in social media. The lack of strategy for national branding and misreading by MOFA what soft power is can prevent it from being used as a significant component of the public diplomacy. Japan still recognizes Poland as an ally and a reliable country, and even if Japanese businesses aren’t involved in Poland on a large scale, the successful PD could intensify this involvement in the foreseeable future – not to mention possible political benefits. Read More …

Polish SEZs and Japanese business,part 2 / Polskie SSE i japońskie przedsiębiorstwa – część 2

Poland Special Economic Zones

Among 14 SEZs operating in Poland, the Japanese companies are present in 12 of them with 3 major ones.Outside SEZ the Japanese investments are concentrated mainly in Warsaw. Manufacturing is the most common activity model of the Japanese located in SEZs (more than 60% of investments). The activities of the remaining Japanese companies are focused on wholesale and retail sales (almost 20%), followed by construction and transport/storage (more than 10%). Only four companies are focused on services. The detailed knowledge of Japanese companies’ operations could be crucial to encourage other businesses from a similar industry to invest in Poland, especially in the case of the no-deal Brexit, which creates an opportunity, that could be exploited could by the board members of SEZs, and by the “SEZ Poland”. Read More …

EUJEPA, Polish SEZs and export opportunities, part 1 / EUJEPA, Polskie SSE i możliwości eksportowe – część 1

ZDJ EUJEPA

On 17 July 2018, the European Union and Japan signed an Economic Partnership Agreement (EUJEPA), which entered into force on February 1st, 2019. EUJEPA (which covers more than 600mln citizens) could play a major role for a private sector and governments. In Poland Special Economic Zones (SEZs) could become one of the most beneficial participants if management boards use specific advantages of EUJEPA regulations. There are 14 operating SEZs in Poland. in all 14 SEZs there are 72 Japanese enterprises operating and Japan was (data from 2016) the 5th country in terms of the amount of capital invested in the SEZs. Polish export to Japan ranks 13th among all EU countries (including UK). However, among countries, that joined the EU after 2004 Poland ranks 2nd – with slightly lower export value than Hungary (circa 1bln USD on 2017). Read More …

Limited activity of PCCIJ and JETRO Poland? / Niewystarczająca aktywność PCCIJ oraz JETRO Poland?

JETRO

The Polish Chamber of Commerce and Industry in Japan (PCCIJ) has been established in 2007 . Its operations cover wide range of activities, such as promotion, education, analysis and information. Japan External Trade Organization is a semi-governmental organization with 73 foreign offices in 55 countries (includes 13 European states). Number of entrepreneurial activities published on the official sites of PCCIJ and JETRO Poland declines. It makes impression, that both government-related chambers have not only hosted, supported or participated in fewer events, but also have decided to change their business profiles. Wisely and efficiently managed governmental or semi-governmental organizations could became a flywheel for trade and investments development. Especially for SME sector, which could find a lot of obstacles related to the cultural differences while entering distant markets. The role of PCCIJ is well-defined, and its support could be invaluable help for Polish SME sector in the complex Japanese market, where cultural factors play a major role in business. Read More …

JAXA’s European expedition / Europejska wyprawa JAXA

JAXA

On Jun 14th 2019 Japanese Aerospace Exploration Agency (JAXA) and The European Space Agency (ESA) signed a cooperation agreement on the X-Ray Imaging and Spectroscopy Mission (XRISM). This is the first contract signed between JAXA and an European partner since 2015. JAXA was established in 2003 and has an operational budget of 1.4bln USD. It is one of the most influential space organizations in Asia. ESA manages the second world’s biggest space budget of 6.1bln USD and has 22 member states. Poland became an ESA member in 2012 and contributes 30 mln EUR annually. POLSA is a young agency in comparison to the European counterparts. Due to insufficient funding, the agency should mainly focus on selected areas such as monitoring ongoing international projects and projecting the future shape and size of the Polish market. POLSA doesn’t have (so far) closer relations with JAXA but several factors could create a suitable ground for future backstage contacts and could become driver of the stronger cooperation: 1) growing market combined with newly announced JAXA’s projects, 2) availability of the excellent Polish engineers Read More …